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Visual identity
Aldea
Renovation company. A solid, legible identity designed for the building site.
The context
Aldea is a renovation, fit-out and property company working on houses as well as apartment buildings. It needed a simple, serious and recognisable identity.
The approach
The logo borrows the outline of the buildings Aldea works on: an apartment block, a house and a chimney that forms the "l".
The yellow and black pairing, the colours of the building site, keeps the brand visible from afar: on a hard hat, a business card or a site banner.
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LEFA
